Why Sotheby’s?

Sotheby’s Realty International is a collaboration between realty and auction utilizing a combination of unique and exclusive marketing efforts that provide targeted exposure to coveted and influential audiences. We provide an innovative experience through international exposure like no other company in the market to date. We have a global reach with over 700 offices in 49 countries, providing a brand that is internationally recognized and respected. This gives us a huge advantage when looking at international buyers coming into our market, as well as connecting buyers and sellers globally.


Our 2016 global media plan will generate 800 million impressions through hand-selected media powerhouses whose innovation, experience and international impact help drive awareness for the extraordinary properties our network represents



When advertising your property, we skillfully market the homes we represent globally. Our property advertising opportunities leverage many of the world’s most well-known media publications to enhance local marketing initiatives and drive awareness in the global markets we serve.



Sotheby’s Realty International is a powerful, global and accomplished brand. The plan to successfully market your home includes a combination of powerful interactive and direct mail efforts to generate additional consumer interests both locally and globally. We have access to some of the most qualified buyers in the world, whereby our skillful marketing has led to these special properties being successfully represented.


In a year, Sothebysrealty.com invites 10,000,000 visits, 70,000,000 page views, 21,000,000 property detail pages viewed, 12 focused minutes per view, and 45% visits from outside the U.S. The site attracts more consumers to search, view and inquire than any other luxury real estate website. Millions of viewers immerse themselves in our collection of millions of vibrant, quality controlled property photographs.


Unique to Sotheby’s International Realty is the ability to search for a home based in a certain lifestyle. Through our series of websites with these inimitable lifestyles in mind, we are able to highlight properties for sale and demonstrate our unsurpassed expertise within each category.



We partner with and distribute properties to the most significant media companies and real estate focused websites in the world resulting in 90,000,000 property views annually.

Our e-gallery featured in our network offices and Sotheby’s auctions house locations provides the listings we represent with instantaneous, global exposure via our exclusive, real time property slide show. We also have the ability to distribute your property brochure around the world to all real estate offices and auction house locations within our network, immediately extending your marketing’s reach and exposure.